Although Fox News host Sean Hannity appeared to revel in his fans boycotting Keurigand destroying their products, it didn’t prevent another major company from similarly dropping its ads from his show. It’s automaker Volvo.
While the company didn’t issue a statement clarifying the reason behind its decision, it announced the decision on social media in response to a campaign orchestrated by left-wing activist organization Media Matters.
Angelo Carusone, the president of Media Matters, applauded the announcement from Volvo on his social media account. Media Matters had targeted Hannity for pushing the conspiracy theory over the death of DNC employee Seth Rich in May. The group reignited its campaign when Hannity had Alabama Senate candidate Roy Moore on his radio show to defend himself against sexual harassment accusations.
— Angelo Carusone (@GoAngelo) November 14, 2017
“We have spoken with our media agency and have advised them to cease advertising on the show,” the Volvo Car USA account tweeted.